The Hits grew in popularity, with the Jono & Ben Breakfast Show increasing its audience for the third consecutive survey.
Newstalk ZB and the Mike Hosking Breakfast continue to dominate New Zealand commercial radio ratings.
Hosking has the biggest breakfast audience across the country with more than double the audience share of its closest competitor, according to survey results from commercial radio GfK released today.
Hosking’s show has 472,405 listeners and is also the highest rated podcast in the country, with 929,000 monthly downloads and 104,000 monthly listeners.
ZM’s Fletch, Vaughan & Hayley has the most breakfast listeners in the key business demographic of 25-54, with Hosking ranked second.
The ZM trio also had the most listeners in other key demographics, including 18-34, 18-39 and 18-49.
Their podcast, Fletch, Vaughan and Hayley on ZM, has attracted over 95,000
monthly listeners last month and over 335,000 downloads.
The results fell today at 1 p.m.
The Hits, Radio Hauraki, Flava, Gold and Gold Sport have all gained listeners and increased their audience share.
Radio Hauraki increased listeners from this survey, and the Matt and Jerry Show podcast had 295,000 downloads and 60,000 listeners.
The Hits also grew in popularity, with the Jono & Ben Breakfast Show increasing its audience for the third consecutive survey.
NZME’s digital audio platform iHeartRadio saw nearly 6 million podcast downloads last month, reaching around 900,000 Kiwis.
NZME had eight of the top ten podcasts in the country and was New Zealand’s most popular podcast network.
NZME Director of Radio Jason Winstanley said the company is keen to cater to its traditional radio audiences and ensure a strong digital presence for each network.
“We are continually innovating in this area and I’m proud of what our team is doing to continue to drive engagement and grow our audience day after day,” Winstanley said.
NZME Managing Director Michael Boggs said having a strong radio network and constantly innovating on iHeartRadio means NZME continues to serve its valued audience nationwide.
Boggs said NZME is committed to meeting the different listening needs of its audience.
“It is phenomenal to think that NZME now reaches 3.6 million Kiwis across our radio, digital audio, print and online platforms, with almost two million people reached through our radio platforms and almost 900,000 on our network. of podcasts,” he said.
iHeartRadio’s huge growth showed NZME making major inroads to become New Zealand’s leading audio company, Boggs added.